JEWLTREE
JEWLTREE Is A New E-Commerce Website In The United States That Sells Personalised Pieces Of Jewellery. Even Though This Brand Is New To The Market, It Is Known For Its Reasonable Prices And High-Quality Raw Materials. When JewlTree Reached Out To Offshore Marketers For Social Media Marketing Services, They Desired To Expand Their Audience By Utilising Our SMO Strategies.
The Challenge:
- JewlTree Was Founded In 2017. Because Of Its Infancy, It Lacked Brand Recognition. In The Vast E-Commerce Jewellery Industry, Only A Few Brands Existed.
- The Website’s Social Media Presence Was Either Minimal Or Nonexistent Due To Its Youth.
- Initially, It Was Difficult To Boost Social Traffic And Convert It Into Leads.
- The Client Was Impatient For Leads And Constantly Worried About The Brand’s Visibility.
- E-Commerce In The Jewellery Industry Is A Highly Competitive Market Segment, And The Client Required An Efficient Social Media Strategy To Raise Brand Awareness.
- In A Short Period Of Time, The Client Anticipated A Fluctuating Number Of Page Likes And A Wide Variety Of Followers, Which Was Quite Challenging.
- Due To The Lack Of Regular Content Updates, A Content Engagement Strategy Was Required.
The Solution:
- To Increase The Client’s Visibility Among The Target Audience As An Authoritative Business, We Began By Optimising The Client’s Instagram And Facebook Accounts By Increasing Engagement And The Frequency Of Posts.
- Our Team Promoted The Campaign On Social Media By Posting Consistent, Engaging Content With The Appropriate Hashtags.
- The Client Needed A Strategy For Gaining Organic Followers In A Competitive Niche, Such As E-Commerce For Unisex Jewellery. To Ensure Consistency And Compatibility With The Company’s Posts And Products, Extensive Research Was Conducted To Identify The Most Suitable Hashtags.
- We Developed A Compelling Social Media Campaign To Increase The Number Of Organic Followers By Posting Frequently Engaging Content And Boosting The Posts To Increase Their Reach.
- We Created Engaging Social Media Profiles For The Client, Beginning With A New Instagram Account, In Order To Increase Target Audience Brand Recognition.
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