SEO

The SEARCH ENGINE OPTIMIZATION (SEO) team at Offshore Marketers develops a customized plan to enhance your home improvement digital marketing efforts. We conduct extensive niche-specific keyword research and implement best practices for on-site and off-site optimization. The results of our SEO strategy for home improvement are an increase in your website’s ranking and traffic.

WEB DESIGN​

As part of our home improvement marketing strategy, we will optimize your current website or create one if you don’t already have one. We improve site navigation, remove visual clutter, optimize the backend, and simplify form fields, among other things. This provides you with a fully optimized, high-performing website that users will enjoy using and returning to.

SOCIAL MEDIA

Our social media specialists in home improvement will help you generate viral content and increase customer engagement. We plan, create, and distribute various types of content for your social media channels. Our mission is to build an online community of brand supporters and advocates.

PAY-PER-CLICK

Home improvement PPC is one of the most effective tools for increasing sales. We develop niche-specific advertising campaigns to generate targeted traffic for your digital home improvement marketing strategy. This increases your sales qualified leads (SQLs), leading to a monthly sales increase.

ONLINE REPUTATION​​

Since the home improvement industry is a service industry, it heavily relies on word-of-mouth advertising. In this type of marketing strategy, your online reputation plays a significant role. We provide review management services as part of a comprehensive SEO strategy package for home improvement. The objective is to improve your brand’s reputation and establish a strong digital presence across all channels

DEVELOPING CONTENT

Content creation is an integral part of home improvement marketing; providing free and useful information to current and potential customers is of great value. Our content specialists establish your thought leadership among your target audience by showcasing your expertise through relevant, usable copy. Through persuasive blogs, guides, and website content, you can convert prospective customers by establishing your online authority.

VIDEO PRODUCTION

A home improvement digital marketing company must include the creation of high-quality, valuable video content. Consider the fact that 69 percent of consumers prefer video content when researching products and services of interest. We target this market by creating informative and promotional video content that is original.

EMAIL MARKETING

When implementing PPC campaigns for home improvement, you have the opportunity to build a customer email list. The same holds true for creating effective social media campaigns for home improvement. The email marketing specialists at Offshore Marketers construct a growing email list to bolster your brand’s following and boost your online advertising efforts.

CONVERSION RATE ​

Don’t invest in ineffective home improvement SEO campaigns that fail to convert visitors into customers. At Offshore Marketers, our team focuses on expanding your audience and converting them into paying customers. All of our digital marketing efforts for home improvement, from SEO to PPC, are designed to increase lead generation and boost your bottom line.