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WE SHAPE THE PERFECT SOLUTIONS OF DIGITAL MARKETING THROUGH LINK BUILDING.
“For people to discover your website, you need to build pathways and big, flashing signs that lead them there. In digital marketing terms, this means you need links, links and more links.”
– Luisito Batongbakal
One of the most critical factors in Google’s search rankings is links and content. If your site has excellent quality articles, but you are lagging far behind on the SERIOUS link building front, then it might be time for some severe re-hauling!
Domain authority is your website’s ranking score in search engines. It uses a scale of 1-100, with 100 being the highest, and will predict how high you rank for specific keywords compared to others on Google or Bing based on its overall quality.
It can be challenging to understand what Domain Authority (DA) measures, but it tells us if our site has strong links from other domains, which helps drive traffic towards ours, so they get more votes than competitors who don’t have these powerful and high-quality backlinks, helping them out.
Many marketers prefer to use black hat SEO link-building tactics in order to streamline their acquisition process. Although this practice yields immediate results, resorting too strongly could get your website penalized or worse-banned from search engine rankings entirely!
Don’t let that happen: stay ethical and work within Google’s guidelines using only reputable links for optimization (and avoid those pesky spammy ones!).