Florida HVAC Company
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Project Overview
Getting found online was a challenge for Florida HVAC Company. They had a website, but it wasn’t reaching the desired audience. After working with Offshore Marketers for a year, the results were transformative.
The Results We Delivered
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Organic Traffic
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Average Session Duration
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Conversion Rate
Challenge
The Home Builder had established itself as a prominent name in the construction industry but had hit a growth plateau. The company’s social media presence was underutilized, resulting in untapped market potential. Their primary challenges included:
- Stagnant follower growth
- Low engagement rates
- Inadequate conversion rates through social channels
EXECUTING THE STRATEGY
Using proven strategies and techniques, Offshore Marketers’ team of SEO experts:
- Implemented SEO Techniques: To achieve higher rankings in local search results, leading to top 3 positions for 10 targeted keywords.
- Content Marketing: Created engaging content, resulting in a 40% increase in organic traffic and 20% increase in average session duration.
- On-Page and Off-Page SEO: Including optimizing headings, images, and internal linking, and building high-quality backlinks.
- Responsive Web Design: Ensured the site displayed properly on any size screen, on any device.
- Conversion Rate Optimization: Conducted A/B testing and enhanced mobile responsiveness, leading to a 25% increase in conversion rate.
- Regular Detailed Reports: Provided full transparency into performance through continuous monitoring and reporting.
THE RESULTS
- +40% Organic Traffic: A significant increase in visitors finding the site through search engines.
- Top 3 Positions for 10 Keywords: Achieved top rankings for targeted keywords, enhancing visibility.
- +20% Average Session Duration: Visitors spent more time on the site, engaging with the content.
- -15% Bounce Rate: Reduced the number of visitors leaving the site without interaction.
- +25% Conversion Rate: More visitors were converted into customers, boosting sales.
“Finding the right online presence was a struggle for us. We went through different strategies before finding Offshore Marketers. Their approach was transparent, effective, and tailored to our needs. We got more value for our investment, and the results were beyond our expectations. Money well-spent.”