Strategy

Offshore Marketers began by conducting comprehensive site audits and industry analyses to gain a deep understanding of Sonic Waves' campaign direction and market positioning. Following this, our marketing efforts were strategically focused on optimizing each product listing with relevant, high-performing keywords to enhance visibility and attract potential customers. We aimed to achieve a balanced stream of traffic and increase lead generation and conversion rates. In addition to product listing optimization, our strategy encompassed branding management, parent/child product relationships, pricing optimization, in-stock monitoring, and a robust SEO campaign. The SEO efforts were designed to boost organic keyword rankings and increase leads, involving extensive keyword research, on-page and off-page optimization, site audits, link analyses, guest blogging, and content syndication.