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01
SEO
Utilize an effective search engine optimization or SEO strategy to increase your online visibility. Our SEO specialists are able to supply nursing homes with digital marketing services that include keyword research and implementation. We do an audit of your website and identify areas for improvement so that it is properly optimized and ready for discovery.
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02
WEB DESIGN
Before scheduling an appointment, 83 percent of healthcare consumers check a website, according to research provided by MD Connect. Having a web presence is the numer one step in doing digital marketing for nursing homes. Our web design and development specialists will assist you in creating a website that generates leads for your nursing home that is quick, optimized, and professional.
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03
MEDIA PROMOTION
Before committing, individuals must develop an emotional relationship with a nursing home company. Social media marketing and management are a part of our digital marketing services for nursing homes. With a planned social media presence, you can connect with your audience, address their questions and concerns, and demonstrate how your facilities offer comfort and care.
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04
PAY-PER-CLICK
Pay-per-click (PPC) advertising can be an efficient digital marketing strategy for nursing homes. Ads that use pay-per-click (PPC) can boost your website’s conversion rate and increase your number of leads if they’re implemented properly. Our pay-per-click specialists will guarantee that all campaigns adhere to privacy regulations and other advertising guidelines for healthcare.
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05
ORM
The importance of online reviews for healthcare services such as nursing homes cannot be overstated. According to studies, the majority of consumers place equal weight on reviews and personal recommendations. To control your company’s internet reputation, we offer response review services and tools for managing online reputations.
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06
LOCAL SEO
Families seeking nursing homes place a high value on proximity and location. With Offshore Marketers’ local SEO tactics, you can optimize your Google company listing so that it appears at the top. This great location, known as the local pack, can significantly increase leads and raise your company’s income.
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07
VIDEO PRODUCTION
72 percent of customers prefer to examine a product or service through videos, according to a Hubspot survey. With the appropriate video content, an interested and well-informed audience is more likely to become a lead. The video production team at Offshore Marketers can assist you in creating marketing-related videos.
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08
CONTENT WRITING
Content marketing is crucial for any marketing strategy, but it is especially important in the healthcare industry. Our content team delivers customized and optimized material for your website, landing pages, blogs, and email marketing campaigns as part of our digital marketing services for nursing homes. We concentrate on conveying the appropriate message to prospective clients in order to gain their trust and reassure them of their loved ones’ comfort and safety.