Florida Water Delivery Company

Project Overview

The Florida Water Delivery Company (FWDC) was struggling to enhance its digital presence and expand its customer base in a competitive market. The organization had the vision, but they needed a partner to help them execute it. Enter Offshore Marketers, a digital marketing agency, who embarked on an eight-month journey to revitalize FWDC’s brand through an innovative social media marketing (SMM) campaign.

The Results We Delivered

0 %
Customer Base Growth
0 %
Social Media Following
0 %
Website Traffic
+ 0 %
Conversion Rate

The Challenges

  • Limited brand visibility in the local market
  • Stagnant growth in social media following
  • Difficulty in attracting and retaining new customers
  • Suboptimal website traffic and online sales

The Solution

Offshore Marketers Proposed A Multi-Faceted Approach That Included:

  1. Enhanced Social Media Strategy: A complete overhaul of FWDC’s social media profiles, focusing on engaging content and brand storytelling.
  2. Targeted Advertising: Implementing targeted and personalized advertisements to reach potential customers effectively.
  3. Website Optimization: Improving website usability and implementing an intuitive online ordering system.
  4. Influencer Partnerships: Partnering with local influencers to extend reach.
  5. Promotions and Contests: Running strategic promotions and contests to engage the community.
  6. Customer Reviews and Testimonials: Encouraging and showcasing customer reviews to build trust and credibility.

The Results

  • Customer Base Growth: An impressive 200% increase, from 5,000 to 15,000 customers.
  • Social Media Following: An astounding 500% growth, with followers increasing from 2,000 to 12,000.
  • Website Traffic: A 400% surge in unique visits, from 1,000 to 5,000 per month.
  • Online Order Increase: A 400% growth, from 300 to 1,500 orders per month.
  • Revenue Growth: A significant 350% increase, from $50,000 to $225,000 per month.